What Is Makeup Baking?
Baking your makeup makes all the difference.
It’s a term and technique originally used in drag but (of course) was popularized by Kim Kardashian, as well as Instagram and YouTube makeup artists. Baking — which is also referred to as “cooking” — refers to a technique in which a person applies translucent powder under the eyes (and anywhere else on the face that should be highlighted), letting it sit for five to 10 minutes.
Baking is beloved by so many makeup artists because it uses the natural heat from your face to set the foundation and concealer. Once the five to 10 minutes is up, artists and beauty gurus alike brush off the excess and pat it in. The idea behind it is to leave behind a creaseless, photo-ready finish that doesn’t look caked-on.
How to Bake Your Makeup:
Step 1: Apply cream under your eyes. The more hydrated the area, the better everything will set.
Step 2: Apply your normal foundation. Use a brush for optimum coverage. (Girl, you don’t want streaks!)
Step 3: Paint concealer under the eye area in a triangular shape. Use a beauty blender to obtain the best coverage.
Step 4: Using a beauty blender, apply translucent powder to your under eye area, working it all the way up your cheekbone to the hairline. For added staying powder, dip the beauty blender in a makeup setting spray first. Now comes the baking: Let it sit for five to 10 minutes.
Step 5: Take a fluffy brush and wipe the translucent powder off, aiming it toward the hairline. What powder is remaining, dab it into your skin with the brush in a patting motion.
Step 6: For ultimate shine, add an illuminator to apples of your cheekbones. Set everything with a makeup setting spray.
While there are a lot of recommendations out there for which powder you should be using for baking, I’m privy to translucent. I specifically like Lorac’s Pro Blurring Translucent Loose Powder, which was first recommended to me by an Ulta employee (her face baked to perfection at the time). Lorac is my translucent powder of choice for so many reasons. It has a fresh scent to it, goes on smoothly, and the results are always a flawless finish. I prefer translucent to a banana powder (which I also have) because the main difference is that on some skin tones, banana powder shows through. I prefer to play it safe and always go with Lorac. Sometimes I’ll use my banana powder for setting but overall, Lorac is my go-to favorite. This baking powder is available at Ulta for $32.
Kim Kardashian before and after her makeup artist practiced “baking.” (Photo Credit: Instagram)
See? Not so bad. It might have started as an elusive trick, exclusive to only expert members of the drag community and certified makeup artists but now, more and more people are learning the ins and outs of baking. Once you get the hang of it, it’s really not that bad and only adds about five to 10 extra minutes to your makeup routine. Normally, I take the baking time as the perfect opportunity to finish contouring and focus on my eye makeup.
Want more? Watch the tutorial below:
Will you try baking your makeup? Let me know if you think this fad is in or out for you!